The toothpaste
Question

Sensitive teeth in your twenties: whitening, energy drinks and early enamel wear.

Teeth that turn sensitive in your twenties usually have a cause you can name, and the common ones are acid from how drinks are taken, a whitening product, brushing straight after something acidic, or gums that have started to recede. What to do is, in order: change that habit, use a sensitivity toothpaste for several weeks, not a few days, and see a dentist instead if the pain sits in one tooth, lingers or hurts when you bite. In a clinical study of 3,187 adults aged 18 to 35, recruited through dental practices in seven European countries including the UK, two in five had pain when cold air was blown on a tooth, and that sensitivity went with erosive wear and receding gums, and on the questionnaire with energy drinks, reflux and vomiting1. S3 Sensitivity Science™ starts working from the first brush and, like the actives it carries, is judged at two to four weeks, not in days.

What was checked22 peer-reviewed studies, product information as published by S3, and guidance from the NHS and the Oral Health Foundation

Key points
  • Sensitivity is common at this age: across seven European countries including the UK, two in five adults between their late teens and mid-thirties had pain on a cold-air test, while only about one in four had called their teeth sensitive on a questionnaire1.
  • The five best-selling energy drinks in the UK were all below the critical pH linked with dental erosion in a laboratory analysis of the drinks2. In people, sensitivity has gone with how long acidic drinks stay in the mouth, not with how often they are drunk3.
  • Adding potassium nitrate to an at-home bleaching gel did not lower the risk or the intensity of bleaching sensitivity when five trials were pooled, and potassium nitrate is the nerve-calming active in S34.
  • A sensitivity toothpaste is judged over weeks, not days: consensus guidelines for trials of these pastes set most of them at eight weeks5.
  • See a dentist before trying another paste if the sensitivity came on suddenly, stays in one tooth, lingers once the cold has gone or hurts when you bite; sudden onset and a single tooth are both on the Oral Health Foundation's own list of reasons to book6.

Why are my teeth suddenly sensitive in my twenties?

Usually because something new, such as acid, a whitening course or harder brushing, is reaching dentine that was already close to the surface, and at this age that is common, not rare. The Oral Health Foundation's list of causes reads like a list of ordinary young-adult routines: acid wear from fizzy drinks, fruit juice and citrus, brushing straight after acidic food or drink, brushing too hard, gum recession, grinding, a cracked tooth and tooth whitening6. The Journal's article on why teeth suddenly become sensitive covers the same question for every age.

The numbers closest to this age group come from a clinical study that examined 3,187 adults aged 18 to 35 in 2011, recruited through general dental practices in France, Spain, Italy, the United Kingdom, Finland, Latvia and Estonia1. In that clinical study, examiners blew cold air on the teeth, asked whether it hurt and scored the reaction on the four-point Schiff scale: 41.9% said at least one tooth hurt and 56.8% scored one or more, while only 26.8% had described sensitivity on the questionnaire1. The authors put the gap down partly to how brief the pain is and how well people cope with it1. The study's funding is not stated in its PubMed record, and the abstract gives no figures country by country, so there is no UK-only number in it.

What went along with sensitivity in that study tells you more than the headline figure. On examination it was linked with erosive tooth wear and with receding gums, and on the questionnaire with heartburn or acid reflux, vomiting, energy drinks, smoking and an acidic diet1. These are associations from a single snapshot: they show what travels together, not what caused what.

Timing turns up in a second English study. Among 350 people aged 19 to 34 examined in the south-east in a cross-sectional clinical study, how strongly the biting surfaces reacted to air tracked how recently each person had last had something acidic, and tracked the depth of wear too7. Its authors describe this kind of sensitivity as episodic and driven by wear that is still going on7. That is a reading of an association, but it matches the experience of teeth that were comfortable for months and then were not.

Wear itself is not unusual at this age. In a clinical study in Singapore, 21.8% of 1,296 military personnel aged 18 to 25 had erosive tooth wear on examination, and it went with acidic drinks, acidic food, reflux and a stiff toothbrush8. Receding gums were found in everyone in the UK arm of the same European clinical study: all 349 people examined had recession on at least one tooth and 42% had a site of four to eight millimetres, yet the authors note that many receded teeth were not sensitive9.

The table sets the usual young-adult causes side by side, with what has been measured for each and whose move comes first. One cell names S3 as an example of a daily sensitivity toothpaste, listed by its declared actives and its 1450 ppm fluoride.

Likely causeHow you might recognise it (a reading, not a measurement)Measured in peopleOther evidenceFirst move, and whoseWhere a sensitivity paste fits
Sipping acidic or energy drinks through the dayTwinges on cold across several teeth; a can or bottle that lasts an hourSipping, swishing or holding drinks went with reported sensitivity; cross-sectional clinical study, 600 dental-clinic patients3The five best-selling UK energy drinks all below pH 5.5; laboratory analysis of the drinks2Yours: finish the drink with a meal instead of across an afternoon, then water; a straw helps10Alongside the change, judged over weeks
Brushing straight after acidBrushing right after orange juice, a fizzy drink or fruitBrushing immediately after meals associated with sensitivity; cross-sectional clinical study, 157 adults aged 18–45, Brazil11Laboratory and in situ studies pooled: no significant difference in human enamel wear between brushing at once and waiting12Yours: rinse with water after acid and brush later; the Oral Health Foundation says wait at least an hour10Unchanged, at the new brushing time
Whitening strips, kits or whitening toothpasteSensitivity during or soon after a course, often to coldWhitening toothpaste associated with sensitivity; cross-sectional clinical study, 157 adults, Brazil11Higher sensitivity risk with stronger at-home bleaching gels; network meta-analysis of randomised trials, low-quality evidence13Yours, then a dentist's: pause the course and ask about a supervised route14Potassium nitrate added to the bleaching gel did not reduce sensitivity in pooled trials4; ask the dentist supervising
Hard brushing and early recessionSensitivity at the gumline; splayed bristlesRecession on at least one tooth in all 349 young UK adults examined; many receded teeth not sensitive; cross-sectional clinical study9Stiff toothbrush associated with erosive wear; clinical study, 1,296 adults aged 18–25, Singapore8Yours: a soft brush, gentle pressure, small circles6; a dentist's if the gum keeps movingA daily sensitivity toothpaste; S3 is one (5% potassium nitrate, 10% nano-hydroxyapatite solution, 5% biomimetic hydroxyapatite, 1450 ppm fluoride)
Reflux or repeated vomitingSensitivity with heartburn, a sour taste, or episodes of vomitingDental erosion in about half of people with reflux against a fifth of controls; meta-analysis of 28 observational studies15Reflux and vomiting associated with sensitivity on questionnaire; clinical study of adults aged 18–351A GP's for the cause, a dentist's for the teethNot the answer to the cause
One tooth: a crack, decay or a fillingOne tooth, pain on biting, an ache that outlasts the coldNo young-adult dataset found for this pageThe NHS lists decay, a cracked or damaged tooth and a loose or broken filling among the causes of toothache16A dentist'sNot until a dentist has looked

Is it what you drink, or how you drink it?

Mostly how, as far as the evidence in people goes, although what is in the can counts too. When researchers in Cardiff measured the five best-selling energy drinks in the UK, which between them held about 75% of the UK energy drinks market, every one had a pH below 5.5, the critical value associated with dental erosion, in a laboratory analysis published in the British Dental Journal; the most acidic measured 2.72 and the least acidic 3.372. The same laboratory analysis found between 25.5 g and 69.2 g of free sugar a portion2. The paper measured drinks, not anybody's teeth, and this page names none of them.

Evidence in people is thinner, and all of it is association. Energy drinks were one of the questionnaire factors that went with sensitivity among the 3,187 young Europeans in the clinical study above1. A 2024 systematic review of 57 studies in children and young people up to the age of 21, by UK public-health researchers, listed dental caries and erosive tooth wear among the health effects associated with energy drinks, and asked for longer studies to settle cause17.

What has been tied to sensitivity is contact time. In a cross-sectional analysis of 600 dental-clinic patients, half of them selected because they had severe erosive wear, people who habitually sipped, swished or held drinks in the mouth were more likely to report sensitivity, with an odds ratio of 2.33, while how often they took acid showed no link3. On that evidence, an energy drink finished with lunch and the same drink nursed across an afternoon are different exposures, even though the can is identical.

The Oral Health Foundation's erosion advice is built the same way. Its list of drinks that soften enamel includes fizzy drinks in their diet and sugar-free versions as well as energy and sports drinks, and its suggestions are about exposure: keep acidic drinks to mealtimes, swallow them instead of holding them, use a straw, finish with milk or cheese, chew sugar-free gum and leave at least an hour before brushing10. The NHS page on drinks, by contrast, suggests swapping sugary drinks for diet or sugar-free ones because sugar damages teeth, and is silent on acid18. Both are right about different things, since a drink without sugar can still be acidic10. The Journal's guide to tooth enamel erosion explains what acid does to the surface, and the page on sports drinks and exercise covers bottles sipped during training.

Nobody has yet published a test of the obvious question, whether sensitivity eases when a young adult changes how they drink. A PubMed search on the tenth of September 2026 pairing energy, sports and soft drinks with dentine hypersensitivity or tooth sensitivity returned 14 records, the European clinical study above among them, and none measured sensitivity before and after a change in drinking1. The advice to change how you drink rests on these associations and on what acid does to enamel, not on a trial of stopping.

Did whitening do this?

It may have, and whitening is one of the few causes here with a clear link in time: the NHS lists teeth becoming sensitive to cold or sweet food and drink as a side effect of whitening14, and the Oral Health Foundation describes the sensitivity as temporary, especially to cold, and usually short-term19.

Where you whitened matters to the NHS. It calls a kit from a dentist, or whitening at a dental surgery, the safest way; it says whitening from beauty salons, or with a kit bought from a pharmacy or online, does not work as well and may harm teeth and gums; and it says whitening is not done for anyone aged 17 or younger14. The Oral Health Foundation adds that whitening must only be carried out by a registered dental professional, and that shop-bought strips and gels contain only a very small amount of whitening ingredient19. Who may whiten, and why, is set out on the page on whether tooth whitening is legal in the UK.

The trials that have been pooled compare the strength of the gel, not where it was bought13. A 2025 systematic review and network meta-analysis of randomised trials of at-home bleaching, with 77 studies and 50 in the meta-analysis, found a higher risk of sensitivity with 20–22% carbamide peroxide and 14–16% hydrogen peroxide than with 2–4% hydrogen peroxide, risk ratios of 2.8 and 2.9, and rated the evidence low in quality, with most trials at high risk of bias13. On average, the authors add, the sensitivity was mild at every concentration13.

Potassium nitrate is the nerve-calming active in S3, and the bleaching trials have not been kind to it. Adding it to an at-home carbamide peroxide gel did not reduce the risk of sensitivity, with a risk ratio of 0.93, or its intensity, in a 2020 systematic review that pooled five trials, most of them at unclear risk of bias4. In a triple-blind randomised trial of 38 adults, brushing with a 5% potassium nitrate toothpaste before and during in-surgery bleaching did not reduce bleaching sensitivity either, and did not weaken the colour change20. A potassium nitrate desensitiser applied to the teeth before bleaching did a little better in a 2021 meta-analysis of 24 studies, cutting the risk by 12%, a reduction its authors call subtle and of questionable clinical importance21. The page on potassium nitrate before bleaching works through why those results differ.

Desensitising toothpastes in general give a split answer. A 2024 systematic review of five randomised trials in 387 people found they reduced sensitivity after home bleaching with 22% carbamide peroxide and after a single in-surgery session with 35% hydrogen peroxide, and did not after home bleaching with 16% carbamide peroxide or two in-surgery sessions22. The Journal's article on sensitive teeth after whitening covers what to expect in the days after a course.

Whitening toothpastes are a quieter suspect. In a clinical study of 157 adults aged 18 to 45 in southern Brazil, using one was associated with having at least one sensitive tooth11. In the laboratory, a whitening paste containing hydrogen peroxide and citric acid at pH 5.0 took off less bovine dentine than a standard reference slurry in a single brushing, but an hour of contact with it removed significantly more, and sensitivity was not measured23. Neither tells you what a particular tube does in a particular mouth. The page on whitening toothpaste and sensitivity goes into abrasion ratings, and the page on how to whiten sensitive teeth covers doing it with a dentist.

Could brushing be part of it?

It can be, mostly through timing and force. In the Brazilian study above, brushing immediately after meals went with sensitivity, and people who used soft or extra-soft brushes had a lower prevalence of it11. A snapshot cannot say which came first, and in the clinical study of 600 clinic patients above, people with sensitivity were more likely to be using a soft brush, which those authors read as a response to the symptom, not its cause3.

Waiting an hour after acid before you brush is Oral Health Foundation advice10. When laboratory and in situ experiments on the question were pooled in a 2020 systematic review, human enamel wore no differently whether it was brushed straight away or after a wait, and brushing with a fluoride toothpaste reduced the wear12. So the hour is a sensible precaution more than a measured rule, and brushing before breakfast, or rinsing with water after an acidic drink and brushing later, sidesteps the question. The page on acidic food and drink triggers weighs that evidence in full.

Force works more slowly. In Singapore, a stiff toothbrush carried the largest odds ratio of the factors linked with erosive wear among 1,296 young adults, 4.678. Changing brush has one trial behind it, and a thin one: in a three-year randomised trial of 90 adults with gum recession, whose authors include two who have received fees from a manufacturer of powered brushes, air-blast sensitivity fell in the powered-brush group and not in the manual group, a subgroup finding the authors call exploratory24.

The advice that holds either way is plain: a soft toothbrush, gentle pressure and small circular movements6. The page on teeth that are sensitive when brushing covers pain on the brush itself, the page on brushing too hard covers wear and recession in more depth, and the page on gum recession and sensitivity covers why gums move.

What should you use, and where does S3 sit?

A sensitivity toothpaste chosen by its active, brushed twice a day and spat out, not rinsed, as the NHS advises for fluoride toothpaste, and given several weeks once the habit behind the sensitivity has changed25. Nothing in the trial evidence is specific to your twenties: in a 2026 systematic review and network meta-analysis of 93 randomised trials of sensitivity toothpastes, participants averaged 38.5 years, trial averages ran from 24 to 57, and no result was reported by age26.

That review ranks the actives by how sure it can be at two weeks. Against a standard fluoride toothpaste, stannous fluoride gave a clinically meaningful drop on the cold-air score with high confidence, nano-hydroxyapatite a large drop from two studies with moderate confidence, and potassium toothpastes a small effect resting on one study, with low confidence26. Stannous fluoride, the active with the strongest pooled evidence at two weeks, is not in S326. The review also records that most of its trials were industry funded, including 76% of the potassium trials26.

The pairing of potassium with hydroxyapatite, which is what S3 uses, occupies one node of a 2020 network meta-analysis of 125 trials: a large estimated effect against fluoride toothpaste on touch and air stimuli, resting on two trials and 140 patients, and no estimate at all for cold27.

Trials in people your age are close to absent. A PubMed search on the tenth of September 2026 for randomised trials of sensitivity toothpastes mentioning young adults or students returned five records, and one of them recruited only people in their early twenties: a double-blind randomised trial of 82 adults aged 20 to 25 in Moscow, comparing an alkaline toothpaste with and without 1450 ppm sodium fluoride over four weeks28. Sensitivity scores fell much further with the fluoride, but neither paste held potassium nitrate or hydroxyapatite and the trial had no placebo arm, so it says nothing about what S3 relies on28.

S3's tube combines 5% potassium nitrate with a 10% nano-hydroxyapatite solution, 5% biomimetic hydroxyapatite and 1450 ppm fluoride as sodium monofluorophosphate. Both percentages are inclusion levels of the hydroxyapatite ingredients as the supplier provides them; the active hydroxyapatite content is lower, and S3 gives both numbers. The design splits the work: potassium for the nerve, the nano form inside the tubules, the biomimetic form on the surface, each doing a job the others cannot. Relief from actives like these accumulates, with potassium gathering around the nerve and mineral settling on the dentine one brushing at a time, which is why S3 is assessed after two to four weeks of use.

For most people in their twenties the habit is the thing to change before anything else, and that is as true for S3 as for any other paste: its relief builds over weeks, and the habit acts every day. The page on how long to give a new sensitivity toothpaste sets out what to expect week by week.

When is sudden sensitivity a dentist's job?

When it behaves like something other than sensitivity. The Oral Health Foundation's own threshold for booking includes severe pain, sensitivity that has lasted more than a few weeks, a single affected tooth and pain that came on suddenly, any of which can point to decay, a crack, gum problems or infection6. Suddenness is on that list, at any age.

The NHS draws its line at toothache lasting more than two days, pain that painkillers do not touch, or pain with a high temperature, pain on biting, red gums, a bad taste or a swollen cheek or jaw; swelling around the eye or neck, or swelling that makes it hard to breathe, swallow or speak, is a reason for A&E16. It also lists a sharp pain with hot, cold or sweet things among the symptoms of tooth decay25.

A twinge that is sharp, brief and shared by several teeth fits ordinary sensitivity; one tooth, an ache that outlasts the cold, or pain when you bite points somewhere else. The page on one tooth that is suddenly sensitive goes through cracks, fillings and decay, the page on sharp and brief or dull and lingering pain explains the patterns, and if sweet things are the trigger, the page on sweet sensitivity covers when that points to decay.

Reflux and vomiting are medical questions before they are dental ones. In a meta-analysis of 28 observational studies, dental erosion was present in about half of people with gastro-oesophageal reflux disease and about a fifth of people without it15. Reflux and vomiting were also among the questionnaire factors that went with sensitivity in the young European sample1. A GP is the person for the reflux, and the page on reflux and the teeth covers the dental side; if vomiting is part of an eating disorder, the page on eating disorders and the teeth is written for that, without judgement, and a GP is still the place to start.

If you cannot tell which pattern you have, a dentist can. The page on how long to try a sensitivity toothpaste before seeing a dentist sets out the timings.

Frequently asked questions

Can I use S3 while bleaching my teeth?

Nobody has published a trial of this paste during bleaching, so there is no evidence on it either way. Its nerve-calming active has been tested, though: adding potassium nitrate to at-home bleaching gel did not reduce sensitivity in a pooled analysis of five trials4. A 5% potassium nitrate toothpaste brushed before and during in-surgery bleaching did not reduce it either, in a triple-blind randomised trial of 38 adults20. The dentist supervising the course is the person to ask what to use during it, and nothing on this page says this toothpaste changes the colour of teeth.

Are sugar-free energy drinks OK for sensitive teeth?

For sugar, yes; for acid, not necessarily. The NHS suggests swapping sugary drinks for diet or sugar-free ones because sugar damages teeth18, while the Oral Health Foundation lists diet and sugar-free fizzy drinks among the acidic drinks that soften enamel10. The UK analysis of energy drinks tested the five best sellers, all of them sugared, so it gives no pH for a sugar-free can2. How you drink it is the part you control: with a meal, not sipped for hours, and followed by water.

How long before a sensitivity toothpaste works?

Expect weeks, not days. The 1997 consensus guidelines on how to test these pastes recommend eight weeks for most trials5. In a double-blind trial of 120 adults, funded by the maker of one of the pastes it tested, the benefit of a potassium nitrate paste over a plain fluoride paste kept growing up to week eight29. S3 is meant to be judged the same way, over two to four weeks of twice-daily use. If nothing has changed by then, or the pain is in one tooth, see a dentist.

Is it normal to have sensitive teeth at 22?

Common, yes; something to ignore, no. In the seven-country clinical study of adults aged 18 to 35, two in five had pain when cold air was blown on a tooth1. In a clinical study of 157 adults aged 18 to 45 in southern Brazil, examiners found 84.7% had at least one sensitive tooth11. Figures that far apart suggest how much the answer depends on how teeth are tested. What matters for you is the pattern: several teeth, a brief twinge on cold and a habit that fits suggest ordinary sensitivity, while one tooth or a lingering ache calls for a dentist.

Should I stop whitening if my teeth hurt?

Tell the dentist supervising it, which is the NHS advice for side effects that bother you14; if you are using a salon or an online kit, stopping and seeing a dentist is the safer route. The Oral Health Foundation describes whitening sensitivity as usually short-term19, and in pooled trials of at-home bleaching the risk was higher with stronger gels, which is something a dentist can adjust13. The page on whitening strips and sensitive teeth and the page on why whitening makes teeth sensitive go further.

Where S3 sits

Once the habit behind the sensitivity has changed, the daily half of the answer is a paste that calms the nerve and covers exposed dentine, and that half is judged over two to four weeks, not days. S3 is built on that split: hydroxyapatite occludes and potassium desensitises, and neither can do the other's work.

S3 Sensitivity Science™ pairs potassium nitrate with two hydroxyapatites and adult-strength fluoride in one daily paste.

See the toothpaste

S3 Sensitivity Science™ puts 5% potassium nitrate for the nerve beside two hydroxyapatites, a 10% nano-hydroxyapatite solution and 5% biomimetic hydroxyapatite, with 1450 ppm fluoride, in a single daily toothpaste. It is designed around three actions in one tube: calming the nerve, strengthening the enamel surface and protecting against further wear. The formula is patent-pending S3 Repair Technology™, filed as UK application GB2604755.5. More than 20 practising UK dentists are shareholders in S3, which tells you who owns it, not how well it works. Read more about S3.

References 29 sources

1
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2
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3
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4
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13
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19
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20
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21
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22
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23
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24
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25
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26
Gormley AJ, Walsh T, Twigg J, Farrugia C, Pollard A, Bullock B, West NX. Dentifrice formulations for the treatment of dentin hypersensitivity: A systematic review and network meta-analysis. Periodontology 2000. 2026. doi:10.1111/prd.70088 Design: systematic review + network meta-analysis; n: 93 RCTs, 9,548 participants (47 studies, 4,636 participants in the network meta-analyses).
27
Martins CC, Firmino RT, Riva JJ, Ge L, Carrasco-Labra A, Brignardello-Petersen R, Colunga-Lozano LE, Granville-Garcia AF, Costa FO, Yepes-Nuñez JJ, Zhang Y, Schünemann HJ. Desensitizing Toothpastes for Dentin Hypersensitivity: A Network Meta-analysis. Journal of Dental Research. 2020. doi:10.1177/0022034520903036 Design: systematic review + network meta-analysis; n: 125 RCTs, 12,541 patients; per-stimulus networks in the supplementary appendix: tactile 71 studies and 6,573 participants, air 85 studies and 7,940 participants, cold 16 studies and 1,093 participants; the potassium + hydroxyapatite node holds 2 RCTs and 140 patients on tactile and on air, and does not exist for cold; the potassium node holds 14 RCTs and 1,138 patients on tactile, 18 RCTs and 1,439 patients on air, and 4 RCTs and 231 patients on cold (appendix, added 2026-09-10 by ART-V212-20260910-1033).
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Novozhilova N, Andreeva E, Polyakova M, Makeeva I, Sokhova I, Doroshina V, Zaytsev A, Babina K. Antigingivitis, desensitizing, and antiplaque effects of alkaline toothpastes: a randomized clinical trial. Dentistry Journal (Basel), 11(4):96. 2023. doi:10.3390/dj11040096 Design: double-blind RCT (parallel-group, two active arms, no placebo or negative control); n: 84 randomised (42 per group), 82 completed (41 per group); aged 20 to 25, mean about 21; 64 of the 82 women.
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Biesbrock AR, He T, Zou Y, Grender JM, Amini P, Sagel PA, Groth A, Klukowska M. Randomized clinical trial evaluating kinetic benefits of desensitizing agents: magnitude, onset, and stability of relief. Journal of Periodontology. 2025. doi:10.1002/JPER.24-0688 Design: double-blind RCT; n: 120 randomised (30 per group), 118 completed.